High price point product based on existing engine platform with separate brand considerations, ergonomic design, and hero product placement goal. Attachment capable design for multiple product types and flexibility. New grips and housing designs with licensed brands and direct collaboration with Stanley Black and Decker brand teams. Required leveraging existing parts where possible to reduce tooling costs and BOM complexity while preserving the brand tenets. Complete development process from concept design through production and in-store placement.

Injection Molding
Metal Casting
Two-Shot Injection Molding
Pad Printing
Human Factors
Brand Differentiation
Regulatory Constraints
Internal Factory Collaboration
New Factory Process Implementation
External Design Resource Management
CMF Reconciliation
Cross-Market Research
External Collaboration
Rapid Prototyping
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